These days, much of the conversation surrounding political campaigns is carried out through technological means. Traditional messaging channels, such as TV and phone, are now utilized in tandem with social media, email, and other web-based communications to mobilize voters like…
Grassroots passion has always played a pivotal role in galvanizing citizens since people are drawn to pursue a common cause more than any individual agenda. When grassroots political campaigns succeed, it’s because they manage to tap into the undercurrents of…
Polling is a time-honored cornerstone of our political system, and candidates and officeholders alike value these tools to help discern public opinion and shape strategy. However, opinion polls can tell an inaccurate story if they are not conducted properly. A…
A campaign strategist or manager holds one of the most crucial roles for your campaign. They are the backbone of the election endeavor, working behind the scenes to run everything smoothly and ensure a strong campaign. As a candidate, choosing…
Losing an election at any level of government can be a tough pill to swallow. You wake up the next morning knowing you put up a valiant effort and still came up short. It is a very humbling experience, but…
Congress has many responsibilities that involve much more than simply making and passing laws. They are the representatives of the people, and with that position comes the responsibility of using the power of their offices to help the men, women,…
The headlines prone to grabbing the most attention are always those that describe total crises or scandals. Earlier this year, for example, Americans were glued to reports detailing how a passenger was forcibly dragged off a United Airlines flight in…
You’ve talked with your family. You’ve thought about a message and a platform. You’ve started putting a team together and soliciting support from the community. Now that you’ve decided to run for office and have made your first steps, there’s…
Mastering the mea culpa is a critical skill for leaders in the political and corporate worlds alike. A strong apology—more than just offer an admission of wrongdoing or a mistake—can underscore a leader’s philosophy, their vision, and restore confidence in…
Lincoln Strategy Joins PAC Less than a week ago, Lincoln Strategy Group announced its membership with the Public Affairs Council, a nonpartisan, nonpolitical professional association for professionals and organizations in the public affairs field across the globe. The membership of…